Activity Report 2025
The Cliffs of Moher Experience is committed to producing an annual activity report as one of the Key Performance Indicators of the Cliffs of Moher Strategy, acting as a measure of success and providing transparency around the activity. This report not only reflects our performance but also demonstrates the importance of the work we do in sustaining a world-class visitor experience while protecting one of Ireland’s most iconic natural sites.
The 2025 report provides a retrospective overview of key aspects such as governance structure, visitor insights, local economic impacts, and environmental considerations.
Thank you to everyone involved in producing this valuable report, especially those who surveyed visitors.
Activity Report 2024
The 2024 report is the first such report and is retrospective in nature looking at key information that gives an oversight picture of the governance structure, the visitor, the economic impacts locally and the environmental impact.
The information in this report has been produced by the National Centre for Tourism Studies in the University of Limerick utilising data on systems and surveying visitors in 2024.
Thank you to everyone involved in producing this valuable report particularly Dr Ernesto Batista Sanchez and Prof Jim Deegan and those who surveyed visitors.
